【品牌故事】Brand History

         纪梵希（Givenchy）是法国的高奢时装品牌，隶属于法国LVMH集团，由于贝尔·德·纪梵希（Hubert James Taffin de Givenchy）以自己名字在1953年创立, 1989年，推出彩妆系列Givenchy Beauty, 梵希的广角炫翘睫毛膏开创了如今风靡时尚界的球形睫毛刷的先河。禁忌之吻16号黑色漆光唇膏表面看上去是黑色的，使用后会根据皮肤的PH值产生不同的变色反应，为每个人定制出专属的唇色。黑色护肤产品墨藻系列则萃取墨藻的修护功效，充分展现出纪梵希的创新能力。纪梵希品牌的标志分别代表古典（Genteel）、优雅（Grace）、愉悦（Gaiety）和纪梵希（GIVENCHY），其标记是4个“G”字母的变形组和黑体字GⅣENCHY字样，这也是当初创立品牌时所赋予的精神。纪梵希在优雅的基础之上，逐渐融入华丽元素、纯粹的线条以及繁复精致的设计。在传统与现代、工艺与创新之中取得了平衡。这种华贵典雅的风格，或多或少是其个性的反映，爽朗谦和，再加上法国人的浪漫与深情。

          Givenchy (Givenchy) is a French luxury fashion brand, belonging to the French LVMH Group, because Bell de Givenchy (Hubert James Taffin de Givenchy) was founded in his name in 1953, 1989, With Givenchy Beauty, Venchy's wide-angle mascara pioneered the spherical mascara brushes that are now all the rage in fashion. Forbidden Kiss No. 16 Black glossy lipstick looks black on the surface, and will produce different discoloration reactions according to the PH of the skin after use, creating a unique lip color for everyone. The black skincare product, the Ink Algae collection, extracts the repairing effects of ink algae, fully demonstrating Givenchy's innovative ability. The logo of the GIVENCHY brand stands for classical (Genteel), Grace (Grace), Gaiety (Gaiety) and Givenchy (GIVENCHY), and its logo is a deformation of the four "G" letters and the word GⅣENCHY in bold, which is also the spirit given by the brand when it was founded. On the basis of elegance, Givenchy gradually incorporated gorgeous elements, pure lines and complex and sophisticated design. A balance between tradition and modernity, craft and innovation. This luxurious and elegant style is more or less a reflection of its personality, frank and modest, coupled with the romance and deep feeling of the French.

       纪梵希 粉丝绒口红  Givenchy vermicelli lipstick

       质地比较哑光，但不厚重，涂了之后柔和又显白，颜色很显温柔，低饱和的显色度拿捏了清冷和温暖，完全不挑肤色，薄涂显温柔，厚涂自带冷艳气场，高级又活泼，且不失距离感，温柔又自然。

       The texture is relatively matte, but not thick, soft and white after painting, the color is very gentle, low saturation color degree takes the cool and warm, does not pick the skin tone, thin paint gentle, thick paint with cold and beautiful atmosphere, senior and lively, and does not lose the sense of distance, gentle and natural.

        纪梵希 四宫格散粉 Givenchy quad lattice powder

       散粉控油提亮，且不干，上脸是雾面哑光质地，能自然的遮住小瑕疵和毛孔，粉质细腻，没有颗粒感，长时间带妆也没问题，不挑肤质，干皮、油皮、混油皮都可用，自然不假面，不卡纹不浮粉。

       Loose powder oil control brightening, and not dry, the face is a matte texture of fog, can naturally cover small flaws and pores, fine powder, no granular sense, long-term makeup is no problem, do not pick skin, dry skin, oil skin, mixed skin can be used, natural no mask, no card grain does not float powder.

      纪梵希 小羊皮口红 Givenchy sheepskin lipstick

        很新鲜的番茄红色，非常滋润，于精致中流露不羁的个性，薄涂显温柔，厚涂显气质，有气场又显甜，不挑肤色，且上嘴显白，满满的高级感，还有淡淡的光泽感，持久度也很长。

        Very fresh tomato red, very moist, showing unruly personality in delicate, thin paint gentle, thick paint temperament, have aura and sweet, do not pick skin color, and the mouth is white, full of advanced sense, there is a light luster, durability is also very long.