KÉRASTASE is known as the "top" of the nursing class, because of its extraordinary birth. As the old line of L 'Oreal hair care industry, as early as 1964, L 'Oreal Group has created a dedicated hair stylist to consumers hair care brand: Casi. Through the education and dissemination of professional hair care concepts by hairdressers, KÉRASTASE has also become an authority on hair care. Its core patents include ceramides applied to hair damage (patented in 1991), Amenes molecules applied to prevent hair loss (patented in 1990), and volumizing polymers applied to volumizing fine and soft hair (patented in 1999), which also lay a solid technical foundation for the development of comprehensive products for a wide variety of scalp and hair. At present, Casi's product line is divided into customer retail and theater salon line products (mainly 500-1000ml large capacity), entered the Chinese market in 1999, and set up the first brand retail store in Shanghai in August 2012.
Densifique Platinum Activating series is designed for thin and sparse hair with different colors to distinguish products adapted to different hair types and different scalps.
Chronologiste Black Diamond Key Source (caviar) series, high-end "star line", focusing on fully nourishing and reshaping hair fibers;
Genesis Fuyuan Core silk (Ginger powder) series, Fuyuan vitality ginger essence, for fragile damaged hair;
Nutritive series for dry hair or ironing damaged hair;
Blond Absolu Glows and sets for hair that needs repair and fixing after bleaching and dyeing:
Elixir Ultime Bi-Cyanine Pure Series, Bi-Cyanine Pure Hair Care essential oil is a star single launched in 2012, known as "Fairy Gold Oil" :
Resistance Strong repair series, damaged hair with capillary scale damage and keratin bare;
CurlManifesto Curly hair care series;
Other men's care series
data presentation
Among the imported high-end hair care brands, KÉRASTASE is undoubtedly the best. According to big data, the domestic market size of KÉRASTASE will be 40.856 million yuan in 2020, and increase to 125 million yuan in 2021; L 'Oreal Group reported sales of 1,094.3 million euros in the professional hair division in the third quarter of 2022, an increase of 4.3%, mainly driven by Kerastase.
Scan to follow the official account